How to Add a Button Link to Your Email Marketing Campaign
Overview
Zibster's Email Campaign Builder automatically creates an initial campaign using AI, including a Button Block with a link already assigned. You can update the button text and change its link at any time to match the goal of your campaign.
You can link a button to a page on your Zibster website, a form, product, service, booking page, Mood Board, Blog Post, or external website. This guide walks you through editing the text and link for a Button Block, changing the button color, and testing the campaign before you send it.
If you have not created a campaign yet, see How to Create a New Email Marketing Campaign in Zibster.
STEP ONE
Log in to your Zibster account and click MARKETING in the left-side menu.
This opens the Marketing Dashboard, where you can access your Email Marketing Campaigns and other marketing tools.
STEP TWO
From the Marketing Dashboard, click EMAIL CAMPAIGNS at the top of the page.
This opens your Email Marketing Campaign list, where you can view and manage your existing campaigns.
STEP THREE
Click the Email Marketing Campaign you want to edit. If you have multiple categories or pages of campaigns, you can use the search bar to find your campaign you want to add a button to.
The Email Campaign Builder opens so you can update the content and settings for that campaign.
STEP FOUR
Click the Button Block you want to update.
The Button Block settings open in the right-side panel. From here, you can change the text displayed on the button and update the link assigned to it.
STEP FIVE
Enter or update the text displayed on the button in the BUTTON TEXT field.
Enter the destination URL in the BUTTON LINK field. For an external website, use the complete URL, including https://.
Click SAVE CHANGES to apply your updates to the campaign.
STEP SIX
To change the appearance of the button, click the COLORS icon in the right-side panel.
Use the available color settings to customize the button to match your campaign design.
FINAL STEP
Before sending your Email Marketing Campaign, send yourself a test email and click the button to confirm that it opens the correct destination.
Once the button displays the correct text and opens the intended page, your campaign is ready for the next step in your sending workflow.
See How to Send Myself a Test Email Campaign in Zibster for complete testing instructions.
Additional Options and Helpful Notes
You can link a Button Block to destinations such as:
- A page on your Zibster website
- A Form
- An ECommerce product or service
- A Scheduler service or booking page
- A Mood Board
- A Blog Post
- An external website or landing page
Use clear button text that tells readers what to expect when they click it. Examples include Book Now, View Mood Board, Shop Now, Learn More, or Contact Me.
You can return to the Button Block at any time to change the BUTTON LINK if your campaign destination changes.
About Automatically Generated Button Links
When Zibster AI creates the initial Email Marketing Campaign, it automatically includes a Button Block with a link already assigned.
You do not need to create a new Button Block just to add a different link. Instead, click the existing Button Block and replace the current BUTTON LINK with the destination you want to use.
Email Marketing Campaign Layout
Zibster Email Marketing Campaigns use a single-column layout. Button Blocks and other campaign items cannot be placed side by side.
Each item appears in its own section of the campaign.
Monthly Marketing Emails
Your Zibster website includes up to 10,000 marketing emails per month.
You can use Email Marketing Campaigns to promote:
- Upcoming sessions
- Seasonal offers
- Products and services
- Events
- Booking opportunities
- Blog Posts
- Client announcements
Troubleshooting & FAQs
The button opens the wrong page
Click the Button Block and review the URL in the BUTTON LINK field. Replace it with the correct destination, click SAVE CHANGES, and test the button again.
The button link does not work
Confirm that the URL is entered correctly. For an external website, make sure you use the complete URL, including https://.
I changed the link, but the old destination still opens
Return to the Button Block and confirm that the correct URL appears in the BUTTON LINK field. Click SAVE CHANGES, then send another test email and try the button again.
Do I need to create a new Button Block to change the link?
No. The initial campaign created by Zibster AI already includes a Button Block with a link assigned. Click the existing Button Block and replace the BUTTON LINK with the destination you want to use.
I need to create a new Email Marketing Campaign
See How to Create a New Email Marketing Campaign in Zibster for the complete campaign creation workflow.
Need Help?
Zibster Support Hours: Monday–Friday, 9am–6pm EST
Phone: 844.353.3412
Channels: Phone, Live Chat, Support Ticket