How to Create QR Codes with Zibster
Overview
QR codes make it easy to share links with clients, leads, and website visitors. Instead of typing a web address, someone can scan a QR code with their phone and open a specific page, form, blog post, scheduling link, Mood Board, or other online resource.
This guide explains how QR codes can be used with Zibster and where you can create them. Depending on what you want to share, you may use the public PhotoBiz QR Code Generator or a QR code option built into a specific Zibster feature.
What Is a QR Code?
A QR code is a scannable image that opens a link when someone scans it with a phone or mobile device. QR codes are helpful for connecting printed materials, in-person promotions, signage, direct mail, and other offline marketing to your Zibster website.
You can use QR codes for many Zibster workflows, including:
- Website pages
- Blog posts
- Contact forms
- Giveaway or contest entry forms
- Registration forms
- Scheduling pages
- Pricing or information pages
- Special promotions
- Mood Boards
- Printed marketing cards
- Flyers, posters, and signage
- Direct mail pieces
- In-person events
Before You Create a QR Code
Before creating a QR code, make sure the page, form, Mood Board, campaign, or link you want to share is active and ready for visitors.
If you are creating a QR code for a form, review the form first to make sure the questions, confirmation message, and notification settings are correct.
If you are creating a QR code for a Mood Board, confirm that the Mood Board link opens correctly and is ready to share.
If you are creating a QR code for a time-sensitive promotion, confirm that the destination page or offer will remain active for as long as the QR code will be used.
QR Code Options for Zibster
Zibster users have multiple ways to create and use QR codes depending on what they want to share. The best option depends on whether you want to create a QR code for a general link or for a specific item inside your Zibster account.
Public QR Code Generator for Any Link
The PhotoBiz QR Code Generator lets you create a QR code for any link. This tool is available online and does not require a Zibster login.
Use this option when you already have a URL you want people to scan.
You can use the PhotoBiz QR Code Generator for links such as:
- Website pages
- Blog posts
- Scheduler booking links
- Pricing pages
- Special offer pages
- Forms
- Mood Boards
- External links
- Any public URL you want to share
To create a QR code for any link, visit the PhotoBiz QR Code Generator:
https://www.photobiz.com/qr-code-generator
After you generate the QR code, download it and test it with your phone before adding it to printed or digital marketing materials.
QR Codes Included With Zibster
Some Zibster features include built-in QR code tools for the specific item you are working with. These options are helpful when you want Zibster to generate a QR code automatically for a selected item, such as a form, contract, Mood Board, or email marketing campaign.
Use these built-in QR code options when they are available inside the feature you are using.
QR Codes for Forms and Contracts
Zibster can generate QR codes for forms and contracts. This is helpful when you want someone to open a form from their phone, complete a questionnaire, submit an inquiry, register for an event, or review and sign a contract.
Form and contract QR codes are useful for:
- Lead capture forms
- Mini session signup forms
- Giveaway entry forms
- Consultation forms
- Client questionnaires
- Model releases
- Contracts
- In-person event registrations
Learn More: How to Create a QR Code for a Form or Contract
QR Codes for Mood Boards
Zibster Mood Boards can be shared with clients using a link. If you want to make that link easier to access from printed materials, signage, or in-person communication, you can create a QR code for the Mood Board link.
Mood Board QR codes are useful for:
- Sharing selected images with a client
- Displaying a Mood Board link at an event
- Adding a Mood Board link to printed materials
- Helping clients quickly open a Mood Board on their phone
- Sharing inspiration, planning images, or visual references
Mood Boards are used for sharing and organizing selected images in Zibster.
Learn More: How to Share a Mood Board in Zibster
QR Codes for Email Marketing Campaigns
Zibster Marketing allows you to share an email marketing campaign with a QR code. This gives you another way to promote a campaign outside of an email inbox.
Email campaign QR codes are useful for:
- Printed promotions
- Business signage
- Event displays
- Direct mail pieces
- Social media graphics
- Sharing newsletters or announcements in person
When someone scans the QR code, they can open the shared version of your campaign from their device.
Learn More: How to Share an Email Marketing Campaign with a QR Code
QR Codes for Blog Posts
You can create a QR code for a published Zibster blog post by using the blog post URL with the PhotoBiz QR Code Generator. This is useful when you want to promote a blog post on printed materials, event signage, mailers, handouts, or displays.
Blog post QR codes are useful for:
- Sharing announcements
- Promoting recent updates
- Linking to educational content
- Sharing event recaps
- Promoting special offers
- Driving traffic to your Zibster blog
Learn More: How to Create a QR Code for Sharing a Blog Post in Zibster
Which QR Code Option Should You Use?
Use the public PhotoBiz QR Code Generator when you want to create a QR code for any general link. This is the best option for website pages, blog posts, booking links, pricing pages, external links, special offer pages, and other public URLs.
Use the Forms QR code option when you want someone to open a Zibster form or contract.
Use the Mood Board link with the PhotoBiz QR Code Generator when you want to share a Zibster Mood Board by QR code.
Use the Marketing QR code option when you want to share a sent or shareable email marketing campaign.
Best Practices for Using QR Codes
Always test your QR code before sharing it. Scan it with your phone and confirm that it opens the correct page, form, Mood Board, campaign, blog post, or link.
Use a clear call to action near the QR code so people know what they are scanning. For example:
- Scan to book your appointment
- Scan to contact us
- Scan to enter the giveaway
- Scan to complete your contract
- Scan to read our latest blog post
- Scan to view this Mood Board
- Scan to view our pricing guide
Make sure the QR code is large enough to scan easily, especially if you are using it on printed materials. Avoid placing QR codes over busy backgrounds or too close to the edge of a design.
For time-sensitive offers, confirm that the destination link is still active before printing or distributing the QR code.
Helpful Notes
If the destination page or content remains active at the same link, the QR code will continue to work.
If the destination is deleted, unpublished, expired, password-protected, or moved to a different link, the QR code may stop working or may not show the intended content.
If you update the content on the destination page but keep the same URL, the QR code should continue opening that page.
For printed materials, test the final printed version before giving it to clients or displaying it publicly.
