How do I add Google Analytics to my marketing campaigns?
Oct 12, 2016 | By: Zibster, LLC
There are built-in tools that allow you to track how individual campaigns are doing. This will show you how many times an email was opened, clicked on, bounced, and unsubscribed. For more in-depth information about how your campaigns are doing, we recommend using Google Analytics. You can sign up for a Google Analytics account for free at google.com/analytics.
To enter the tracking code provided by Google Analytics, click on the MARKETING icon, then hover over SETTINGS and click on ANALYTICS.